Have you heard the saying ‘Content is King’?

content is king

Everyone in online business needs to know how to create content.  It’s important for SEO and search engine ranking, but it’s not just relevant to those of us who have websites. It’s important to anyone trying to form an online presence.

You need to get as much content relevant to your business in front of as many eyes as possible. Regular posting of content is just as important as the quality of the content itself. It must be relevant to your niche, as unique as possible and be engaging enough to keep the attention of the viewer for as long as possible. Make sure your content is giving value to the reader, making them feel that their knowledge has grown as a result of what they have just read.

But creating lots of content is difficult…..isn’t it?

Okay, so you’re not used to writing. So how are you going to attract visitors to your content, and how are you going to write enough content? Where can you post it, and won’t you run out of things to say?

NO!

The key to all of this is to maximise on the content, make it work for you. You can do SO much with just one article – HOW?… Read More

How important are keywords in your posts?

What is a keyword?

Understanding the importance of keywords when you advertise your business can mean the difference between success and failure.income-at-your-fingertips-keyword-research-300x225

A keyword is purely a word or a string of words that people will use to search in search engines. So whenever you do a search, in a search engine, Google for instance, you are using a “keyword” or “keywords” in the search box.

You will hear people talking about keyword research. This is simply the practice of finding prime keywords relevant to your particular business or niche and deciding how to use those keywords to create your content. Keyword research is optimum to your success with search engines and will play a huge part in your content being ranked with the likes of Google, Yahoo and Bing, which in turn brings traffic to your business. Search engines exist because of content so if you ensure that you use low competition keywords, you should get some great rankings!

Choosing the right keywords

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